KONBU DOI is a Konbu shop that “takes action”. From fourth generation proprietor Junichi Doi’s father’s time, as well as sounding the alarm on the present day’s forgetting of the genuine, and getting people to take real foods in their daily lives, they have, across two generations, been working on various activities. Junichi Doi, who started helping the fishermen in Hokkaido with the Konbu harvest every year, talks about how as well as being a Konbu retailer, he has come to understand the feelings of the fishermen. Choosing cheap and convenient items whilst blissfully ignorant of the damage caused to fishermen. The result; the likely loss of the Osaka Food Culture.